True Stories from Social Media Sites - SXSW2008

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Guy Kawasaki facilitated a panel of creators and users of social sites to reflect on three aspects of their experiences with social media.
1. Tell a story about what went wrong.
2. What made you successful?
3. What would you have done differently.

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"I would have hired someone who knew math".
"Stay two steps ahead of volunteer burnout -- because they will wander off."
"Get your clients to blog about you."
"Plan less -- plan for iteration."
"Controversy adds traffic."
"Twitter puts me in touch with friggin' thought leaders."

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